Elevating product
Elevating product
Elevating product
Elevating product
With Innovative
With Innovative
With Innovative
With Innovative
design Solutions
design Solutions
design Solutions
design Solutions
Experienced Designer
Experienced Designer
Experienced Designer
Experienced Designer
Transforming Visions Into Digital Masterpieces
Transforming Visions Into Digital Masterpieces
Transforming Visions Into Digital Masterpieces
Transforming Visions Into Digital Masterpieces
who am i
A creative and results-driven Product Designer with a robust nine-year history of shaping innovative and user-centric design solutions, with a dedicated focus on the crypto/web3 space for the past five years. Specializing in the creation of engaging user experiences and intuitive interfaces, I am skilled in using various design tools and methodologies.
My expertise encompasses User Experience, User Interface, prototyping, and the application of user-centric research techniques. I have a demonstrated track record of success across a wide range of industries, with a strong emphasis on enhancing product usability and implementing impactful design strategies that cater to a diverse range of user needs and preferences.
I have successfully completed the UX Design Institute program in 2020. I have also completed the Nielsen Norman Group UX Certificate in 2022, further enhancing my knowledge and understanding of user experience design principles.
Process
HOW I WORK
REQUEST PROJECT
It all begins with your project request. I attentively listen to grasp your needs and ideas. Your concepts serve as my inspiration, and comprehending your objectives is my foremost priority.
01
STRATEGY SESSION
In this phase, creativity shines. I immerse myself in brainstorming sessions, crafting concepts for your project. Here, I explore innovative solutions and artistic approaches to actualize your vision.
02
DESIGN & DEVELOPMENT
Once the concept is crystal clear, we transition to the design phase. Here, I merge visual elements, user-friendly interfaces, and all creative components, ensuring your project stands out.
03
FEEDBACK
Your feedback is paramount. I present the design work to you, eagerly awaiting your input. Committed to collaboration, I make revisions as necessary to ensure the final product perfectly aligns with your artistic vision.
04
LAUNCH
After your approval, it's time to unleash your project to the world. I take care of all the technical intricacies, ensuring a smooth launch. Your project is introduced to the public, poised to inspire and captivate.
05
REQUEST PROJECT
It all begins with your project request. I attentively listen to grasp your needs and ideas. Your concepts serve as my inspiration, and comprehending your objectives is my foremost priority.
01
STRATEGY SESSION
In this phase, creativity shines. I immerse myself in brainstorming sessions, crafting concepts for your project. Here, I explore innovative solutions and artistic approaches to actualize your vision.
02
DESIGN & DEVELOPMENT
Once the concept is crystal clear, we transition to the design phase. Here, I merge visual elements, user-friendly interfaces, and all creative components, ensuring your project stands out.
03
FEEDBACK
Your feedback is paramount. I present the design work to you, eagerly awaiting your input. Committed to collaboration, I make revisions as necessary to ensure the final product perfectly aligns with your artistic vision.
04
LAUNCH
After your approval, it's time to unleash your project to the world. I take care of all the technical intricacies, ensuring a smooth launch. Your project is introduced to the public, poised to inspire and captivate.
05
REQUEST PROJECT
It all begins with your project request. I attentively listen to grasp your needs and ideas. Your concepts serve as my inspiration, and comprehending your objectives is my foremost priority.
01
STRATEGY SESSION
In this phase, creativity shines. I immerse myself in brainstorming sessions, crafting concepts for your project. Here, I explore innovative solutions and artistic approaches to actualize your vision.
02
DESIGN & DEVELOPMENT
Once the concept is crystal clear, we transition to the design phase. Here, I merge visual elements, user-friendly interfaces, and all creative components, ensuring your project stands out.
03
FEEDBACK
Your feedback is paramount. I present the design work to you, eagerly awaiting your input. Committed to collaboration, I make revisions as necessary to ensure the final product perfectly aligns with your artistic vision.
04
LAUNCH
After your approval, it's time to unleash your project to the world. I take care of all the technical intricacies, ensuring a smooth launch. Your project is introduced to the public, poised to inspire and captivate.
05
REQUEST PROJECT
It all begins with your project request. I attentively listen to grasp your needs and ideas. Your concepts serve as my inspiration, and comprehending your objectives is my foremost priority.
01
STRATEGY SESSION
In this phase, creativity shines. I immerse myself in brainstorming sessions, crafting concepts for your project. Here, I explore innovative solutions and artistic approaches to actualize your vision.
02
DESIGN & DEVELOPMENT
Once the concept is crystal clear, we transition to the design phase. Here, I merge visual elements, user-friendly interfaces, and all creative components, ensuring your project stands out.
03
FEEDBACK
Your feedback is paramount. I present the design work to you, eagerly awaiting your input. Committed to collaboration, I make revisions as necessary to ensure the final product perfectly aligns with your artistic vision.
04
LAUNCH
After your approval, it's time to unleash your project to the world. I take care of all the technical intricacies, ensuring a smooth launch. Your project is introduced to the public, poised to inspire and captivate.
05
EXCPERIENCE
MY CAREER JOURNEY
Feb 2014 - Feb 2018
TOMP Labs Creative Agency
UI / UX Designer
• Engaging in user research initiatives and soliciting feedback to enhance the development of marketing assets with Photoshop, Illustrator, and later on with Sketch, and Figma. • Working collaboratively with cross-functional teams using Asana to establish and uphold design guidelines and standards. • Designed and conducted A/B tests to improve user engagement and satisfaction using HotJar.
Feb 2014 - Feb 2018
TOMP Labs Creative Agency
UI / UX Designer
• Engaging in user research initiatives and soliciting feedback to enhance the development of marketing assets with Photoshop, Illustrator, and later on with Sketch, and Figma. • Working collaboratively with cross-functional teams using Asana to establish and uphold design guidelines and standards. • Designed and conducted A/B tests to improve user engagement and satisfaction using HotJar.
Mar 2018 - Oct 2018
Project.Graphics
UI / UX Designer
• Creating mockups or high-fidelity designs to visualize the intended look and feel of the final product using tools such as Figma. • Collaborating with stakeholders to gather feedback and make iterative improvements based on their input and requirements. • Designed and conducted usability testing to improve user engagement and satisfaction using HotJar.
Mar 2018 - Oct 2018
Project.Graphics
UI / UX Designer
• Creating mockups or high-fidelity designs to visualize the intended look and feel of the final product using tools such as Figma. • Collaborating with stakeholders to gather feedback and make iterative improvements based on their input and requirements. • Designed and conducted usability testing to improve user engagement and satisfaction using HotJar.
Oct 2018 - Oct 2019
Apps People
Product Designer
• Conduct user research to comprehend user behaviors, preferences, and pain points. This involves methods such as interviews, surveys, and user analytics tools like HotJar, Tyeform, UserFeel. • Craft the visual design, considering brand guidelines, color schemes, typography, and UI elements consistent with iOS design principles. Tools like Sketch aid in creating visual elements. • Engaged in continuous client communication throughout the entire design process, maintaining an ongoing dialogue to align their needs and preferences with the evolving design decisions and iterations.
Oct 2018 - Oct 2019
Apps People
Product Designer
• Conduct user research to comprehend user behaviors, preferences, and pain points. This involves methods such as interviews, surveys, and user analytics tools like HotJar, Tyeform, UserFeel. • Craft the visual design, considering brand guidelines, color schemes, typography, and UI elements consistent with iOS design principles. Tools like Sketch aid in creating visual elements. • Engaged in continuous client communication throughout the entire design process, maintaining an ongoing dialogue to align their needs and preferences with the evolving design decisions and iterations.
Oct 2019 - Mar 2021
Bitfinex
Product Designer
• Collaborated with a cross-functional team to redesign and add new features for the mobile application, resulting in a 20% increase in user engagement with the help of tools like HotJar, Survey Monkey, UXpin. • Advocating for user-centered design principles and best practices across the organization. • Creating wireframes, prototypes, and high-fidelity designs to communicate design concepts and demonstrate functionality to stakeholders using Figma. • Led the redesign of a claims processing system resulting in a 32% reduction in errors. • Designed and implemented a design system that improved the usability and accessibility of the platform. • Collaborated with product managers and developers to successfully release 4 major projects. • Collaborated with engineering and product teams to improve retention by 27% in the mobile app.
Oct 2019 - Mar 2021
Bitfinex
Product Designer
• Collaborated with a cross-functional team to redesign and add new features for the mobile application, resulting in a 20% increase in user engagement with the help of tools like HotJar, Survey Monkey, UXpin. • Advocating for user-centered design principles and best practices across the organization. • Creating wireframes, prototypes, and high-fidelity designs to communicate design concepts and demonstrate functionality to stakeholders using Figma. • Led the redesign of a claims processing system resulting in a 32% reduction in errors. • Designed and implemented a design system that improved the usability and accessibility of the platform. • Collaborated with product managers and developers to successfully release 4 major projects. • Collaborated with engineering and product teams to improve retention by 27% in the mobile app.
Mar 2021 - Mar 2023
Aleo
Product Designer
• With the help of tools such as Typeform and UserTesting I Conducted user research to understand user needs and pain points, resulting in the development of new features that increased user engagement and retention by 43%. • Collaborated with cross-functional teams to establish design systems and improve development efficiency. • Collaborated with product managers and developers to ensure design feasibility and implementation. • Conducted testing across multiple projects and A/B tests to improve user engagement and satisfaction using tools such as Maze, HotJar, and Loop11 resulting in an average post-release bug rate of 5%. • Collaborated with product managers and developers to successfully release 4 major projects.
Mar 2021 - Mar 2023
Aleo
Product Designer
• With the help of tools such as Typeform and UserTesting I Conducted user research to understand user needs and pain points, resulting in the development of new features that increased user engagement and retention by 43%. • Collaborated with cross-functional teams to establish design systems and improve development efficiency. • Collaborated with product managers and developers to ensure design feasibility and implementation. • Conducted testing across multiple projects and A/B tests to improve user engagement and satisfaction using tools such as Maze, HotJar, and Loop11 resulting in an average post-release bug rate of 5%. • Collaborated with product managers and developers to successfully release 4 major projects.
May 2018 - Present
Freelancer
Product Designer
• Led website redesign, web app, mobile app, and software for a variety of clients, from local businesses to national ones. • Worked in close collaboration with cross-functional teams, including product managers and developers, to collect requirements and deliver top-tier software solutions. • Conducted testing and surveys across multiple projects to ensure high-quality code, with tools like UserTesting, HotJar, Typeform, resulting in an average post-release bug rate of 5% - 10%. • Leveraging design tools such as Figma, I specialize in creating cutting-edge user experiences for web applications, software interfaces, and websites. I focus on intuitive design, usability, and aesthetics to ensure a seamless and engaging user journey.
May 2018 - Present
Freelancer
Product Designer
• Led website redesign, web app, mobile app, and software for a variety of clients, from local businesses to national ones. • Worked in close collaboration with cross-functional teams, including product managers and developers, to collect requirements and deliver top-tier software solutions. • Conducted testing and surveys across multiple projects to ensure high-quality code, with tools like UserTesting, HotJar, Typeform, resulting in an average post-release bug rate of 5% - 10%. • Leveraging design tools such as Figma, I specialize in creating cutting-edge user experiences for web applications, software interfaces, and websites. I focus on intuitive design, usability, and aesthetics to ensure a seamless and engaging user journey.
Achievements
WHAT I'VE ACHIEVED
01
The best thing ever
My daughter
-
Mara
Sep 2022
01
The best thing ever
My daughter
-
Mara
Clients
Clients
Clients
BRANDS I WORKED WITH
BRANDS I WORKED WITH
BRANDS I WORKED WITH
BRANDS I WORKED WITH
HAVE A PROJECT
IN MIND ?