The Aleo Setup Ceremony was a global multi-party computation (MPC) event ensuring system security. While technical users participated via command line (Universal & Outer Setup), the Inner Setup targeted non-technical users via a web interface.
INDUSTRY
Zero-knowledge, Crypto, Blockchain, Web3, FinTech
ROLE
Product Designer
SERVICES
Discovery, Ideation, Design, Testing, Handoff, Launch, Optimize
About the project
Challenge:
How to create an intuitive experience for non-technical users to participate in the Inner Setup?
Approach:
Conducted surveys (10 questions) to understand user needs.
Performed A/B testing to decide on login options (Aleo Account, Anonymous, or GitHub/Twitter). (25 users)
Usability testing using a staging link to observe user behavior and refine the flow. (25 users)
Solution:
A guided step-by-step process with clear hints for each action, ensuring simplicity and clarity for participants.
Impact: Over 2,000 participants joined, making it the largest setup ceremony in crypto, surpassing TornadoCash
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This will hide itself!
Aleo Setup Ceremony
OVERVIEW
The Aleo Setup Ceremony was a global multi-party computation (MPC) event ensuring system security. While technical users participated via command line (Universal & Outer Setup), the Inner Setup targeted non-technical users via a web interface.
INDUSTRY
Zero-knowledge, Crypto, Blockchain, Web3, FinTech
ROLE
Product Designer
SERVICES
Discovery, Ideation, Design, Testing, Handoff, Launch, Optimize
About the project
Challenge:
How to create an intuitive experience for non-technical users to participate in the Inner Setup?
Approach:
Conducted surveys (10 questions) to understand user needs.
Performed A/B testing to decide on login options (Aleo Account, Anonymous, or GitHub/Twitter). (25 users)
Usability testing using a staging link to observe user behavior and refine the flow. (25 users)
Solution:
A guided step-by-step process with clear hints for each action, ensuring simplicity and clarity for participants.
Impact: Over 2,000 participants joined, making it the largest setup ceremony in crypto, surpassing TornadoCash
Smooth Scroll
This will hide itself!
This will hide itself!
Aleo Setup Ceremony
OVERVIEW
The Aleo Setup Ceremony was a global multi-party computation (MPC) event ensuring system security. While technical users participated via command line (Universal & Outer Setup), the Inner Setup targeted non-technical users via a web interface.
INDUSTRY
Zero-knowledge, Crypto, Blockchain, Web3, FinTech
ROLE
Product Designer
SERVICES
Discovery, Ideation, Design, Testing, Handoff, Launch, Optimize
About the project
Challenge:
How to create an intuitive experience for non-technical users to participate in the Inner Setup?
Approach:
Conducted surveys (10 questions) to understand user needs.
Performed A/B testing to decide on login options (Aleo Account, Anonymous, or GitHub/Twitter). (25 users)
Usability testing using a staging link to observe user behavior and refine the flow. (25 users)
Solution:
A guided step-by-step process with clear hints for each action, ensuring simplicity and clarity for participants.
Impact: Over 2,000 participants joined, making it the largest setup ceremony in crypto, surpassing TornadoCash
Smooth Scroll
This will hide itself!
This will hide itself!